A Personal Mission: GAINSCO’s Commitment to Those Who Served 

By Jim Turner, GAINSCO Sales Director & U.S. Veteran 

As a veteran, I carry my service with me every day. It’s part of who I am. And as a member of the GAINSCO team, I’ve had the opportunity to bring that identity into the work we do, helping shape how we serve customers across the country. One of the proudest moments of my time here has been seeing our Military Discount become a reality. 

For Veterans Like Me, This Matters 

When I transitioned from military service to civilian life, I quickly learned how complicated the world of insurance could be. For those of us constantly on the move, dealing with deployment, reassignments, or adjusting to life afterward, the systems we rely on don’t always account for those experiences. 

So, when our leadership began asking how we could better support our communities and customers, the answer felt clear to me and to many of us who’ve served or have family who have. We needed to make space. We needed to say, “We see you. We appreciate you.” 

That’s what this Military Discount offers. It’s a real way to honor the service and sacrifice of those in uniform, past and present. 

A Step GAINSCO Chose to Take—Because It Felt Right 

There’s a lot of talk in the insurance industry about keeping costs down, trimming coverage, or sticking to the minimums. It’s easy to lose sight of the people behind the policies. But at GAINSCO, we decided to do something different. 

When we looked around at our competitors, we noticed something missing: real, consistent recognition for military customers, especially in the nonstandard auto space. The very veterans who’ve protected our freedoms were being left out of the conversation on savings. That didn’t sit right with us. 

So, we asked, what can we do better? 

We created a Military Discount that’s simple, clear, and easy to apply. It’s available to rated drivers with proof of service, including those who are active in-state, active out-of-state, or prior service members. This isn’t about beating the competition. It’s about doing what’s right. 

From One Veteran to Another 

Whether you’re active duty, a reservist, or a veteran like me, you deserve to be seen, respected, and supported. This discount is just one small way we at GAINSCO are trying to make that happen. 

If you’re an agent reading this, thank you for being the bridge between our products and the people we serve. When you apply GAINSCO’s Military Discount, you’re not just saving someone money. You’re telling them they matter. 

Let’s keep doing more of that. 

 
– Jim Turner 
Proud U.S. Veteran | GAINSCO Sales Director